Head of (B2B) Marketing - TV Platform

Berlin, Germany

The Role

Reporting to the Chief Commercial Officer (CCO) our new Head of Marketing - TV Platform (TVP) role will form part of the commercial leadership team of Zattoo’s TVP business unit. Working in partnership with TVP teams (especially TVP Sales, Client Success and Portfolio Management), CCO, Product, and Corporate Marketing the successful person will build, grow and scale a marketing organisation that actively contributes to take our TV Platform business to its next level of growth.

The TV Platform

The Zattoo TVP Team is a diverse mix of experts, everything from sales, marketing, product, portfolio management to project, engineering and client success management. We combine years of experience along with a high degree of responsibility and professionalism. We emphasise team-spirit and encourage a hands-on mentality as much as a strong and market-oriented work ethic and believe that successful customer acquisition and project implementations, as well as a fast growing number of happy customers, can only be achieved through a motivated and empowered team.

What You'll Do

The Head of Marketing (TVP) takes overall responsibility for all marketing activities related to Zattoo’s TV Platform business. You will grow and embed your team of Marketing Managers (TVP) to 4 FTE. Your team will design, implement and monitor effective marketing strategies that align with Zattoo’s overall business goals. In particular generate qualified leads for new customers, help to increase the loyalty of existing customers and contribute to position Zattoo as a thought leader for IPTV and Video Streaming technology.

  • Leadership: Build, lead and empower a team of marketers

  • Develop compelling value propositions for Zattoo’s TV-as-a-Service solutions in partnership with Sales, Client Success and Product Teams

  • Establish a brand identity for Zattoo’s TV Platform business

  • Brand awareness and reputation: Increase visibility and reputation within the TV distribution industry

  • Lead generation: Generate marketing qualified leads

  • Customer marketing: Help to increase customer satisfaction, retention and loyalty

What You'll Bring

  • Extensive, in-depth professional experience in marketing of B2B SaaS or Enterprise Solutions

  • Demonstrable experience scaling a growing team, supporting C-level executives, and driving company-wide marketing strategies in partnership with cross-functional teams, with special focus on lead generation

  • Strong communication skills - excellent verbal and written communication in English (and preferably German)

  • Strategic mind-set with strong operational capabilities: this job is about building, not administering!

  • Team-player and builder who can execute and thrive in a dynamic grown-up start-up environment

  • Strong decision-maker with the ability to drive execution by empowering their team

What We Offer You

    • Reward: strong market competitive salary

    • Recharge: 30 days vacation plus public holidays

    • Regulate: trust based flexible working hours and the option for remote working 8 weeks per year


    • We’re sharing: Free access to the best streaming experience on the market

    • We’re developing: your own development budget, German classes and Zattoo all-company hack days

    • We’re inclusive: ‘Zattooies’ are a fun, engaged, and diverse team made up of 40 nationalities

    • We’re healthy: yoga classes, health checks, team sports, organic fruit, vegan options and more!

    • We’re responsible: we are carbon neutral, an active employee Green team, discounted BVG tickets and free bike rentals

    • We’re sociable: a calendar of events with fireside chats, lunches, in-house bar, BBQ’s, monthly socials, summer party and an annual off-site event

Zattoo enables our users to view indiscriminately and we reflect that in our team too. Regardless of race, gender, sexual orientation, religion, national origin, age, disability or any other characteristic protected by law we encourage everyone to apply and will give everyone equal consideration. We are an equal opportunities employer, join us and help build a diverse team dedicated to the future of TV.

You can learn more about us at:

Join us and become part of our Stream Team!