General Manager - Direct to Consumer

Berlin, Germany

The Role

The newly formed role of Director/General Manager - Direct to Consumer (DTC) will have the overall responsibility for the further development of Zattoo’s business with end-customers in Germany, Switzerland and Austria and will report directly to the Chief Commercial Officer (CCO). They will lead the DTC marketing, business development, customer service and product teams.

What You'll Do

Together with their team the Director/General Manager DTC is accountable for overall development of the Zattoo DTC subscriber base. They do so in close collaboration with the Product Organization and Advertising Business Unit. The position focuses on the further development of the Zattoo DTC business in general and the growth of DTC subscriptions in particular. They will own and develop the P&L for Zattoo’s DTC business, be responsible for the profitable growth of the DTC business driving improvements across all levers. They will:

  • Develop a holistic understanding of the TV (distribution) industry, the users and the business models and create strategies that drive both short and long-term user and commercial impact.

  • Develop a clear strategic view on mid- to long-term positioning of Zattoo DTC and align the team behind it.

  • Be accountable for all activities of the DTC teams of FTE25+ including marketing, business development, customer service and product to continually grow the Zattoo DTC subscriber base

  • Balance all activities of the Zattoo DTC team in order to achieve continuous subscriber growth while also meeting the P&L financial goals

  • Lead, empower and further develop an experienced and collaborative team covering the business functions of marketing, business development, customer service and product.

  • Represent the Zattoo DTC business unit both internally and externally

What You'll Bring

  • Demonstrable success and experience in leadership roles, preferably as business unit lead or on general management level

  • Team-player and builder who can execute and thrive in a dynamic environment and agile culture

  • Is a responsible decision-maker with the ability to drive execution by empowering their team

  • Solid background of professional experience with digital business models

  • Track record in defining and growing subscription based business models

  • Strategic mind-set with strong operational capabilities

  • Ability to identify, assess and take advantage of strategic business opportunities

  • Solid analytical and problem-solving skills, including metrics-driven thinking

  • Excellent verbal and written communication in German and English

  • Comfortable speaking in front of diverse internal and external audiences

  • Willingness to acquire in-depth understanding of mid-term market trends in broader TV distribution industry in Switzerland, Germany and Austria

Desirable :

  • Professional experience in TV (distribution) industry in Switzerland, Germany or Austria

  • Experience as a business unit leader with P&L ownership

What We Offer You

    • Reward: strong market competitive salary

    • Recharge: 30 days vacation plus public holidays

    • Regulate: trust based flexible working hours and the option for remote working 8 weeks per year


    • We’re sharing: Free access to the best streaming experience on the market

    • We’re developing: your own development budget, German classes and Zattoo all-company hack days

    • We’re inclusive: ‘Zattooies’ are a fun, engaged, and diverse team made up of 40 nationalities

    • We’re healthy: yoga classes, health checks, team sports, organic fruit, vegan options and more!

    • We’re responsible: we are carbon neutral, an active employee Green team, discounted BVG tickets and free bike rentals

    • We’re sociable: a calendar of events with fireside chats, lunches, in-house bar, BBQ’s, monthly socials, summer party and an annual off-site event

Zattoo enables our users to view indiscriminately and we reflect that in our team too. Regardless of race, gender, sexual orientation, religion, national origin, age, disability or any other characteristic protected by law we encourage everyone to apply and will give everyone equal consideration. We are an equal opportunities employer, join us and help build a diverse team dedicated to the future of TV.

You can learn more about us at:

Join us and become part of our Stream Team!